{"id":65008,"date":"2020-01-24T00:00:00","date_gmt":"2020-01-24T05:00:00","guid":{"rendered":"https:\/\/www.gticanada.com\/new-website\/"},"modified":"2024-08-18T02:21:48","modified_gmt":"2024-08-18T00:21:48","slug":"new-website","status":"publish","type":"post","link":"https:\/\/www.gticanada.com\/en\/blog\/new-website\/","title":{"rendered":"New Year, New Website!"},"content":{"rendered":"<p><strong>After months of hard work, we are pleased to announce the launch of our brand-new website.<\/strong><\/p>\n<p>For more than 22 years, our Montreal web agency has supported companies in their success by offering personalized digital solutions. Over the past few years, we have built up a team of experts who work with passion in the development of complete digital projects. By implementing this sharing common passion, we have designed our new website that we are proud to present you today.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-7285\" src=\"https:\/\/www.gticanada.com\/wp-content\/uploads\/2021\/11\/LEGER5-scaled.jpg\" alt=\"\" width=\"4000\" height=\"2800\" \/><\/p>\n<h2><strong>1. New Look: We opted for a modern design!<\/strong><\/h2>\n<p>This new website is characterized by a <strong>modern<\/strong>, <strong>sleek and dynamic appearance<\/strong>. We wanted to harmonize the text style to have a common structure on each page. The UX experience has been reimagined to preserve the contents while harmonizing the display and <strong>simplifying navigation<\/strong>.<\/p>\n<p>In short: fewer drop-down lists, more intuitive display, and harmonized content. I don&#8217;t know about you, but we love it!<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>2. A Website entirely created with WordPress <\/strong><\/h2>\n<p>We decided to keep the WordPress Open Source solution for its reliability, large choice of functionalities, flexibility, and ease-of-customization. Once again, <strong>our experts demonstrated their <a href=\"https:\/\/www.multiplemedia.com\/en\/expertises\/platforms\/wordpress\">WordPress<\/a> expertise<\/strong> by developing a fluid and easy-to-use website.<\/p>\n<p>To take advantage of all the <a href=\"https:\/\/www.multiplemedia.com\/en\/expertises\/platforms\/wordpress\">WordPress<\/a> capabilities, we decided to optimize each component to improve SEO and to decrease loading time for each page. By optimizing our website code, we increased its performance and provided users with optimum\u00a0browsing\u00a0quality.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>3. A Logistical Challenge <\/strong><\/h2>\n<p>Developing an in-house project is never easy. Our priority is always on client projects and we end up lacking time to set up our own projects. The major risk is that this internal project will drag on over time and be put aside. We therefore opted for a <strong>very tight planning and daily team supervisio<\/strong>n which allowed this project to be successfully developed. Congratulations to the whole team!<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>4. Search Engine Optimization: An Important Challenge<\/strong><\/h2>\n<p>Thanks to our <a href=\"https:\/\/www.multiplemedia.com\/en\/expertises\/digital-marketing\/search-engine-optimization-seo\">SEO<\/a> expertise, our website evolution was an ideal opportunity to analyze the construction of our pages and to improve our content in order to increase our search engine position. This redesign has allowed us to <strong>increase our \u201c<a href=\"https:\/\/moz.com\/learn\/seo\/domain-authority\"><em>domain authority<\/em><\/a>\u201d<\/strong> which is a revealing indicator of the effectiveness of your content and structure website. In other words, our pages now have quality content and an SEO-friendly layout.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>5. We Consolidated Our Common Principles<\/strong><\/h2>\n<p>Finally, this project was an opportunity for our team to share their digital creativity. We are starting the year by <strong>consolidating our <a href=\"https:\/\/www.multiplemedia.com\/en\/digital-agency-about-us\/our-principles\">principles<\/a><\/strong>. Innovation, collaboration, sincerity, and pleasure punctuated this redesign and enabled real team cohesion. 2020 got off to a very good start.<\/p>\n<p>We hope you enjoy our website as much as we do. If you need to develop your own website, do not hesitate to <a href=\"https:\/\/www.multiplemedia.com\/en\/contact\">contact us<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After months of hard work, we are pleased to announce the launch of our brand-new website. 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