{"id":63772,"date":"2017-09-22T00:00:00","date_gmt":"2017-09-22T04:00:00","guid":{"rendered":"https:\/\/www.gticanada.com\/realisations\/le-groupe-maurice-development-customer-relationship-management-system\/"},"modified":"2025-04-10T10:37:40","modified_gmt":"2025-04-10T14:37:40","slug":"le-groupe-maurice-development-customer-relationship-management-system","status":"publish","type":"realisations","link":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/","title":{"rendered":"Development of a Customer Relationship Management System"},"content":{"rendered":"<p>In order to support the Groupe Maurice marketing team at each step of the sales process, GTI extensively customized its powerful customer relationship management system, MMCM-CRM. Groupe Maurice, the owner of 19 senior homes with some 6000 units, including more than 500 special Signature studios, was looking for a powerful CRM that could adjust to its needs to provide residents with quality follow-up services.<\/p>\n","protected":false},"featured_media":53097,"template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"clients":[380],"category-services":[428],"class_list":["post-63772","realisations","type-realisations","status-publish","has-post-thumbnail","hentry","clients-le-groupe-maurice-en","category-services-digital-evolution"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Development of a Customer Relationship Management System | GTI Canada<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Development of a Customer Relationship Management System | GTI Canada\" \/>\n<meta property=\"og:description\" content=\"In order to support the Groupe Maurice marketing team at each step of the sales process, GTI extensively customized its [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/\" \/>\n<meta property=\"og:site_name\" content=\"GTI Canada\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-10T14:37:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gticanada.com\/wp-content\/uploads\/2021\/11\/GILM-crm_thumbnail_312x232.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"312\" \/>\n\t<meta property=\"og:image:height\" content=\"232\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/\",\"url\":\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/\",\"name\":\"Development of a Customer Relationship Management System | GTI Canada\",\"isPartOf\":{\"@id\":\"https:\/\/www.gticanada.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.gticanada.com\/wp-content\/uploads\/2021\/11\/GILM-crm_thumbnail_312x232.jpg\",\"datePublished\":\"2017-09-22T04:00:00+00:00\",\"dateModified\":\"2025-04-10T14:37:40+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#primaryimage\",\"url\":\"https:\/\/www.gticanada.com\/wp-content\/uploads\/2021\/11\/GILM-crm_thumbnail_312x232.jpg\",\"contentUrl\":\"https:\/\/www.gticanada.com\/wp-content\/uploads\/2021\/11\/GILM-crm_thumbnail_312x232.jpg\",\"width\":312,\"height\":232},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.gticanada.com\/en\/gti-partenaire-ti-nous-parlons-le-meme-langage\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Realisations\",\"item\":\"https:\/\/www.gticanada.com\/en\/project\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Development of a Customer Relationship Management System\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.gticanada.com\/en\/#website\",\"url\":\"https:\/\/www.gticanada.com\/en\/\",\"name\":\"GTI Canada\",\"description\":\"Partenaire technologique fiable et flexible depuis 35 ans, nous privil\u00e9gions le sur-mesure pour nos solutions num\u00e9riques, logicielles, TI et pour nos services g\u00e9r\u00e9s.\",\"publisher\":{\"@id\":\"https:\/\/www.gticanada.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.gticanada.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.gticanada.com\/en\/#organization\",\"name\":\"GTI Canada\",\"url\":\"https:\/\/www.gticanada.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.gticanada.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.gticanada.com\/wp-content\/uploads\/2024\/08\/english.png\",\"contentUrl\":\"https:\/\/www.gticanada.com\/wp-content\/uploads\/2024\/08\/english.png\",\"width\":771,\"height\":334,\"caption\":\"GTI Canada\"},\"image\":{\"@id\":\"https:\/\/www.gticanada.com\/en\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Development of a Customer Relationship Management System | GTI Canada","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/","og_locale":"en_US","og_type":"article","og_title":"Development of a Customer Relationship Management System | GTI Canada","og_description":"In order to support the Groupe Maurice marketing team at each step of the sales process, GTI extensively customized its [&hellip;]","og_url":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/","og_site_name":"GTI Canada","article_modified_time":"2025-04-10T14:37:40+00:00","og_image":[{"width":312,"height":232,"url":"https:\/\/www.gticanada.com\/wp-content\/uploads\/2021\/11\/GILM-crm_thumbnail_312x232.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/","url":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/","name":"Development of a Customer Relationship Management System | GTI Canada","isPartOf":{"@id":"https:\/\/www.gticanada.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#primaryimage"},"image":{"@id":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gticanada.com\/wp-content\/uploads\/2021\/11\/GILM-crm_thumbnail_312x232.jpg","datePublished":"2017-09-22T04:00:00+00:00","dateModified":"2025-04-10T14:37:40+00:00","breadcrumb":{"@id":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#primaryimage","url":"https:\/\/www.gticanada.com\/wp-content\/uploads\/2021\/11\/GILM-crm_thumbnail_312x232.jpg","contentUrl":"https:\/\/www.gticanada.com\/wp-content\/uploads\/2021\/11\/GILM-crm_thumbnail_312x232.jpg","width":312,"height":232},{"@type":"BreadcrumbList","@id":"https:\/\/www.gticanada.com\/en\/project\/le-groupe-maurice-development-customer-relationship-management-system\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.gticanada.com\/en\/gti-partenaire-ti-nous-parlons-le-meme-langage\/"},{"@type":"ListItem","position":2,"name":"Realisations","item":"https:\/\/www.gticanada.com\/en\/project\/"},{"@type":"ListItem","position":3,"name":"Development of a Customer Relationship Management System"}]},{"@type":"WebSite","@id":"https:\/\/www.gticanada.com\/en\/#website","url":"https:\/\/www.gticanada.com\/en\/","name":"GTI Canada","description":"Partenaire technologique fiable et flexible depuis 35 ans, nous privil\u00e9gions le sur-mesure pour nos solutions num\u00e9riques, logicielles, TI et pour nos services g\u00e9r\u00e9s.","publisher":{"@id":"https:\/\/www.gticanada.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gticanada.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.gticanada.com\/en\/#organization","name":"GTI Canada","url":"https:\/\/www.gticanada.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.gticanada.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.gticanada.com\/wp-content\/uploads\/2024\/08\/english.png","contentUrl":"https:\/\/www.gticanada.com\/wp-content\/uploads\/2024\/08\/english.png","width":771,"height":334,"caption":"GTI Canada"},"image":{"@id":"https:\/\/www.gticanada.com\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.gticanada.com\/en\/wp-json\/wp\/v2\/realisations\/63772","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gticanada.com\/en\/wp-json\/wp\/v2\/realisations"}],"about":[{"href":"https:\/\/www.gticanada.com\/en\/wp-json\/wp\/v2\/types\/realisations"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gticanada.com\/en\/wp-json\/wp\/v2\/media\/53097"}],"wp:attachment":[{"href":"https:\/\/www.gticanada.com\/en\/wp-json\/wp\/v2\/media?parent=63772"}],"wp:term":[{"taxonomy":"clients","embeddable":true,"href":"https:\/\/www.gticanada.com\/en\/wp-json\/wp\/v2\/clients?post=63772"},{"taxonomy":"category-services","embeddable":true,"href":"https:\/\/www.gticanada.com\/en\/wp-json\/wp\/v2\/category-services?post=63772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}