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Insurance is Evolving: significant optimization of the website platform
Since its launch in 2013, Intact Insurance’s website platform Insurance is Evolving presents content about climate change and its impacts on home insurance. In 2015, its managers wanted to enrich the digital platform mission to bring awareness to its customers by making a major content update.
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DIGITAL PROJECT MANAGEMENT: 2) ACTION PLAN
Now that the post mortem is completed, do not put it aside and forget all the beautiful learning from your latest achievement. Roll up your sleeves because it's time to take action plan!
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Should we be afraid of Mac in Windows environments?
In an article in the Millenium Micro Magazine, Patrick Hardy, Partner and Vice President of Operation Managing at GTI clarifies several points on this matter and demonstrates the simple integration of Apple in Microsoft environments.
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Drupal 8: the new version of the open source CMS
The first version of Drupal 8 was finally launched on November 19, 2015! Ahead of the official release...
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A new responsive blog for Le Groupe Maurice
Le Groupe Maurice has recently taken a wide and open communicative turn to better reach its target while promoting its services. As a result of joint efforts in strategic thinking by MultipleMedia and Le Groupe Maurice, the blog aims to enrich the website content through regular and varied publications.
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An A/B testing project for optimized residences pages
Following the opening of the new VÜ housing complex in Sherbrooke, representing communications opportunities not to be missed, Le Groupe Maurice Marketing team wanted to test new information architecture for the "Residences" section.
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MultipleMedia: digital creativity benefitting insurance
The digital world has transformed the way insurers engage and interact with consumers. In 2015, MultipleMedia together with BrokerLink worked to evolve BrokerLink’s digital strategy through various projects with the goal of consolidating the web presence of www.mcti.ca , Macdonald Chisholm Trask…
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MultipleMedia & Le Groupe Maurice: responsive blog and revealing A/B tests
To broaden the horizons of promotional activities and enrich the content of Le Groupe Maurice’s website, MultipleMedia conducted the redesign of their responsive blog, an innovative communication space.
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Cloud, virtualization and mobility: the new IT reality for North American SMBs
GTI Canada offers the benefits of virtualization for several years and so it seemed important to present their technology.
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Cakemail: reaching your target audience better
You have decided to get into email marketing, great! Here is an overview of what a bulk mailing platform can do, to shed a bit of light on the subject. Cakemail is a bulk email platform that lets you reach your audience directly through the management of contact lists, sub-lists and campaigns.
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MultipleMedia and Just for Laughs, a digital partnership with eloquent results
2015 was marked by the implementation of numerous initiatives by MultipleMedia for the Just for Laughs Group...
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Business Intelligence at work for the Just for Laughs Group via Data Visualization!
In order to make the Just for Laughs Group’s sales reports easier, MultipleMedia conceived and developed a complete dashboard.
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