To increase sales among visitors, GTI designed an immersive user experience presenting an adjusted offer. Each of the Just for Laughs Festival's products is featured through a living and unified universe. An advanced search engine simplifies the search, while a mega menu allows smooth navigation between sections of the big Just for Laughs family's websites. Do not forget the sales wizard, dynamic calendar, and full-screen experience adapted to the smallest and the biggest screens, and everything in between!